12 Tips For Eliminating Software Waste At Your Company

Forbes | October 8, 2019

Sometimes, businesses invest in new software because it sounds great on paper. Unfortunately, the technology they acquire ends up being underutilized or wholly ignored—becoming “software waste.” Tech budgets aren’t infinite, and the money spent on unused software could have been put toward other hardware or software that the company actually needed.

SaaS Renewal Cycles Are An Unrealized Opportunity For CIOs

Forbes | August 13, 2019

When software as a service (SaaS) came onto the scene 20 years ago, people were tired of getting “stuck” with on-premises software due to the prohibitive costs of switching — both in terms of time and money.

CIOs Crack Open the ‘Black Box’ of Tech Productivity

Wall Street JOURNAL – CIO JOURNAL | June 3,  2019

“Fox sought help from venture-capital-backed startup Productiv to track employee usage of about 12 software applications,” said Paul Cheesbrough, chief technology officer at Fox Corp. The new (Productiv) metrics allowed Fox to renew contracts and expand deployments on software that employees used the most, such apps from Zoom and Slack. Fox plans to end contracts with some software applications from Microsoft based on the usage stats.”

SaaS App Engagement Company Productiv Raises $8 Million

Pulse 2.0 | APRIL 1, 2019

“Shapiro is a mentor at UpWest Labs and was previously the head of product management for Google Analytics. Gandhi was previously director at LinkedIn and Equinix. And Aggarwal previously held executive roles at Postmates, Amazon, eBay, and Microsoft…”

Productiv raised $8M in Series A

Fortune Term Sheet | APRIL 2, 2019

“Productiv, a Palo Alto, Calif.-based company that provides real-time SaaS engagement insights, raised $8 million in Series A funding. Accel Partners led the round…”

Meetings aren’t the biggest time waster at work. This thing is

Fast Company | October 3, 2019

A recent survey by Productiv, an application engagement analytics platform, found that 27% of workers said meetings caused their decrease in productivity. However, 39% said not having access to the right applications decreases their productivity, and 54% named lack of cross-departmental collaboration as the primary barrier.

20 of the hottest enterprise startups of 2019 founded by former Google employees

Business Insider | July 8, 2019

Back when co-founder and CEO Jody Shapiro was at Google, he lead Google Analytics. Now he does something similar with Productiv, which helps companies with their IT questions and analyzes how employees are using the IT tools and apps available to them.

Productiv raises $8 million to help companies track SaaS app engagement

VentureBeat | April 1, 2019

“The endgame is to empower companies to make profit-boosting rightsizing decisions from app analytics…”

Congratulations, Productiv: Pioneering the Concept of Application Engagement

Accel | APRIL 1, 2019

“Companies already have a big need for help managing their unwieldy tech stacks and Productiv is poised to ride that wave of demand…”

Productiv Receives $8 Million to Grow Its Solution Pertaining to SaaS Application Transparency

AI Authority | APRIL 2, 2019

“The SaaS application landscape is poised to touch $185.8 billion by next year. While this sounds positive, app usage transparency has simultaneously declined…”

Are Your Employees Using the Technology You Provide at Work?

HR Technologist | September 25, 2019

Less than half of IT executives are confident about the number of SaaS tools the company provides them, finds research by Productiv, an app engagement analytics solution.

Key SaaS Trends in the Enterprise

eWeek | JUNE 9, 2019

“In this eWEEK Data Points article, former head of Google Analytics Jody Shapiro discusses five trends that he sees shaping SaaS application management…”

Former Google Analytics Head Launches Accel-backed Startup Productiv

Business Insider | APRIL 1, 2019

“Productiv launched out of stealth mode with an $8 million investment led by Accel. It offers an analytics platform that parses how employees are using enterprise software and applications, like Dropbox, Box, and Sharepoint…”

Ex-Google Analytics chief Jody Shapiro’s startup Productiv exits stealth

Silicon Angle | APRIL 1, 2019

“Former Google Analytics chief Jody Shapiro has chosen April Fools’ Day to announce that he’s deadly serious about wanting to help enterprises get a better handle on the software-as-a-service applications they use….”